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Jolita Dudaitė Gintautė Žibėnienė

Abstract

This article discusses the conception of entrepreneurship of two groups of Master students: one group consists of Master students of the study program of Educology of Entrepreneurship and another group consists of Master students of the study program of Child Rights Protection. The study program of Educology of Entrepreneurship was chosen because of the fact that the program is directly related to entrepreneurship. Having searched all existing degree programs of all universities and colleges in Lithuania, only one study program, which contains the term “entrepreneurship” in its name, was found: Education of Entrepreneurship, which is provided at Mykolas Romeris University. Therefore, it was decided to include in the survey Master students of this particular program of Mykolas Romeris University. By comparison, the second group of Master students was taken from the same context (the same University and the same faculty), but not having a direct link with the entrepreneurship in the name of the study program: the Master study program of Child Rights Protection.
The aim of the article is to identify the conception of entrepreneurship of Master students. Theoretical research methods were applied, which included literature review and document analysis. Collection of empirical data provided focus groups. Empirical data were analysed in the following way: the obtained data were analysed on the basis of quantitative content analysis.
The empirical data highlighted two positions of the conception of entrepreneurship: Master students of the program of Child Rights Protection had a narrow sense of the conception, whereas Master students of the program of Educology of Entrepreneurship had a broad sense of the conception. The narrow sense of the conception of entrepreneurship included personal qualities, skills and knowledge that are targeted specifically for business development and support. The broad sense of the conception of entrepreneurship included two dimensions: entrepreneurship as the ability to create and develop business and entrepreneurship as self-realization and successful achievement of goals in any field.

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